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Summer 2008 Edition
Destination:
Chippewa Valley
On the cover:
Linda Adler: Convention & Visitors Bureau leads promotional efforts.
Page 3 Index
Page 4 Forward - Why would anyone want to come here?
Page 5, 6, 7 Linda Adler: The executive director of the Chippewa Valley Convention and Visitors Bureau invites people to discover the Valley as an incredible destination in the Unexpected Wisconsin.
Page 8, 9 Metropolis / Action City: By adding a luxury hotel and a waterpark, the owners of Action City create one of the Valley's premier "staycation" sites.
Page 10, 11 Crystal Cave: A couple of former oil company geologist become small business owners and take one of the area's traditional attractions to the next level.
Page 12, 13, 14 Harbor View Cafe: The tiny place with the favulous view and terrific food maintains its reputation under the ownership of two former employees.
Page 15, 16, 17 Saving the Fairgrounds: Preserving the historic Northern Wisconsin State Fair and the grounds where it is held took a heroic community effort and some sharp-eyed business sense.
Page 18, 19 Gigi Stafne: With paddle poised, the owner of two eco-friendly businesses invites people to explore the wonders of the planet, and the joys of quiet waters.
Page 20, 21 Maggie Foote: Co-owning a historic bed and breakfast is not the only way this Menomonie woman invites people to explore the Valley.
Page 22, 23, 24 Campgrounds: From a place to park the big rig, a nice spot for a tent and a campfire, to a launching spot for ATV trails rides, Valley campground owners carve a business niche out of landscape.
Page 25 Stanley Rodeo: When a community wanted to create a can't-miss summer event, it look to the American West for inspiration.
LEGENDS OF THE VALLEY
Page 26, 27 Lester Davis:
The retired administrator led Menomonie's medical center into the new century, but that's only part of how his impact has been felt.
THE VALLEY TODAY
Page 28 Valley 'Frac' sands in demand: Increasing demand on the oil and natural gas industry is creating a big industrial interest in the special sands of the Chippewa Valley.
SPECIAL FEATURES
• Finance...........................................29
• Your People...................................29
• Legally Speaking...........................30
• Business Happenings.....................30
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